
CASE STUDY
KLAR Scales Ads 5x with INCRMNTAL’s AI Measurement

Introduction - KLAR, a fast-growing FinTech, struggled to track ad impact without costly experiments. INCRMNTAL provided a smarter way to measure success.

Challenge - KLAR couldn’t tell which ads drove real growth, making scaling risky and inefficient.


Value Unlocked
Scaled actual spend and performance
Accurate measurement across channels in all medium (TV, OOH, Digital)
Eliminated the need of running a planned experiment