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THE INCRMNTAL FINTECH PANEL

EDUCATING CONSUMERS WHILE DISRUPTING AN INDUSTRY

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liz_round
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Meg Ciarallo
Adam Hadi
Liz Emery
Maor Sadra

Financial Technology (or FinTech) isn't an industry. It's a revolution. We are the fortunate ones to experience a positive disruption in our lives as consumers by fintech products becoming available to us every day.
But financial products have massive hurdles when it comes to promotion and building trust with consumers.
We brought industry experts together to provide their views about the fintech world:
  • Why are Apps doing what Website never did?
  • How are fintech companies building consumer trust?
  • What lessons are learned from legacy financial products?
  • What opportunities do fintech companies that legacy products did not have?
  • Why is incrementality measurement important for fintech marketing?
These questions and more will be answered in this panel.
 
Hope you'll enjoy watching!
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