---
title: Fingersoft Case Study
---

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CASE STUDY

**Unlocking Growth: Fingersoft's Rapid Marketing Decisions with Actionable Insights by INCRMNTAL**

![intro ](https://lp.incrmntal.com/hs-fs/hubfs/icon-intro.png?width=120&height=124&name=icon-intro.png)  
**Introduction -** Fingersoft, founded in 2012, is a leading Finnish game developer known for Hill Climb Racing and Hill Climb Racing 2. 

![challeng ](https://lp.incrmntal.com/hs-fs/hubfs/icon-challenge.png?width=160&height=146&name=icon-challenge.png)  
**Challenge -** As a game studio, it’s challenging to identify what truly impacts marketing effectiveness and performance. Privacy changes and iOS limitations have made it harder to determine key factors, complicating budget allocation decisions. 

![solution](https://lp.incrmntal.com/hs-fs/hubfs/icon-solution.png?width=161&height=171&name=icon-solution.png)  
**Solution -** INCRMNTAL’s Actionable Insights uses AI to automatically generate marketing recommendations. Fingersoft quickly identified which campaigns to scale or cut, making swift, data-driven decisions without slow validation methods.   
 

![hcr](https://lp.incrmntal.com/hubfs/hcr.webp "hcr")

## Download the case study

![Asset 1Icon 1](https://lp.incrmntal.com/hubfs/Asset%201Icon%201.png "Asset 1Icon 1")

# Value Unlocked

Always-on incrementality measurement

Accurate performance measurement in the wake of privacy-led changes

Scalable decision-making and achievement of growth goals

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